Actresses hit streets of Hampstead
A COMIC film aimed at the older female audience is being shot in Hampstead’s bohemian streets.
Starring Toyah Willcox, The Power of Three centres on three women in their 50s who team up to transform their lives and fulfil their lifelong ambitions.
Filmed primarily in Hampstead and Belsize Park, the film promises to showcase the highlights of north London as well as celebrating the power of friendship and community.
Producer Ann Cameron said: “The story is all about our shared experiences. We’ve all been there, and we look at life in the same way.”
Ms Willcox plays Michelle, a struggling film director who is finding it hard to crack the highly competitive old boys’ network of the film business.
Friends Olivia and Lizzie, played by award-winning actresses Brümilda van Rensburg and Robin Craig, decide to pool their strengths to help Michelle realise her dreams.
In a case of art imitating life, the plot bears an unmistakable resemblance to the making of the film where the trio of female producers Ms Cameron, Yvonne Deutschman and Thereza Snyman decided it was time to tackle the lack of feature films portraying older women.
Ms Cameron, originally from Canada, said: “We realised that no-one was making movies for people like us, so the inevitable question was – what are we going to do about it?”
In the past five years they have worked to turn an original idea into a script, canvassing support among fellow film professionals and coming up with the simple concept of dividing out proceeds according to the contributions.
South African entrepeneur Ms Snyman said: “Everyone involved takes ownership of the project, because they are the project.
“The enthusiasm and commitment is amazing.”
After the groundbreaking success of Calendar Girls and Mamma Mia, two films that dared to cast older actresses in leading roles as opposed to the usual character parts, it seems the film industry is finally grasping the potential of older women.
Ms Deutschman said: “If we’d been doing this two years ago we wouldn’t have had as much interest, but now the over-50s is rapidly becoming a proven film-going audience.”
The Power of Three will premiere in London in the autumn.
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